If you have expertise in a particular field that you would like to share with people, there are many reasons why considering launching an online course/ membership site, is a good idea.
- The first reason is that having an online course/membership site will help you to share your skills and expertise with an international audience. Thus enabling you to reach many more people than you would otherwise be able to reach.
- Secondly, having an online course/ membership site elevates your authority within your field and people start to perceive you as an expert. It is a great way to get your work recognised and known about.
- Thirdly, your online course/membership site can provide you with a passive income, so that you can stop working so hard in your day job and enjoy more time for other activities that have meaning for you.
Anyone can launch an online course/membership site, you just need to have an expertise and skill in a particular area that you would love to share with people.
Launching an online course/membership site is particularly suited to therapists who have identified a process or system that consistently helps their clients overcome a particular issue.
To know if you have an online course within you, take a moment to reflect on the key themes that you see clients going through again and again in the work you do one to one with them.
My guess is you can easily come up with these key themes. What you then need to do is to arrange these themes into a series of taught modules that help guide a course participant through a particular process. You want to identify where your course participants are likely to be when they start your online course and where you hope they will be once they complete your online course.
The ultimate objective of your online course is to enable individuals to work through your process on their own and gain a similar benefit to what they would have experienced if they had worked one to one with you.
A huge advantage to the individuals who purchase your online course/membership is that they get helped to overcome a particular issue of theirs (and access to your process) for a fraction of the price that they would pay if they worked one to one with you. They can also access this information at times and in locations that are convenient for them.
My own business, Client Nectar, is an example of an online course/membership site that has been very successful. I launched Clientnectar.com in November of last year, initially just offering my Client Attraction Programme. This self study programme helps therapists who want to know how to attract clients to learn my formula to attracting all the clients they need and building their successful therapy practices.
From there it has grown into a range of programmes including a 1:1 90 day business coaching programme and my latest group programme which helps therapists, coaches and consultants to launch their own online course/membership sites. This month alone my business made €20,000, which is almost the same as I earned from an entire year as an accredited counsellor.
It really has been life changing for me in so many ways and I’ve seen how life changing launching an online course/membership site has been for others too. Like I said earlier some of the benefits of launching an online course/membership site are that your work becomes recognised and known about by an international audience and you can generate a passive income so you can work less and have more fun!
The thing that is important to remember though, is that when you launch an online course/membership site it really is an online business. There are some startup costs that you need to be aware of, especially with Facebook marketing and some of the software and technology that is needed.
To make your online course/membership site successful and profitable it is best to see it as an online business and to invest time and energy in planning out a strategy to grow this business. With a good strategy in place the financial rewards can be significant. That said, in my experience, it is the other opportunities that having an online course/membership site can open up for an individual, that are price-less.
Are you interested in launching your online course/membership site? Book yourself in for a Free Online Course Planning Session, 1:1 with me…
In this Planning Session I’ll help you:
- Get crystal clear on your vision for your online course/membership site
- Identify how your online course/ membership site can create a passive income for you
- Create a clear plan that describes in detail the steps you need to take to launch your online course
There are only a limited number of these planning sessions available so apply now to secure your session: